My New Makeup Routine with Beautycounter

October 4, 2016


A few months ago, I heard about Beautycounter through one of my best friend’s friend, Kelsey Wiley. I was intrigued by this company that “puts your health first” – not a claim I’d ever heard made by MAC, Maybelline, L’Oreal, Laura Mercier, etc. Kelsey included a link to the video below, and after watching it, I knew I wanted to try Beautycounter’s products.

Beautycounter’s mission is to get safer products into the hands of everyone and lead a movement for better beauty. This is definitely a mission I can stand behind. While over 1,300 toxic ingredients are banned in personal care products in Europe, only eleven are in the US. Isn’t that scary? I had absolutely no idea which (potentially harmful) ingredients were in my skincare products, and I was ready to change that.

I will not lie – changing my tried-and-true makeup and skincare routine has not been painless. I had been using some of the same products since I was in high school! For about a month now, I’ve been using a majority of Beautycounter products (sharing honest reviews of each below), while ‘cheating’ every now and again with an old blush or eyeshadow that I love. As time goes on, I’ll buy more and more Beautycounter items when my old ones run out. So far, I’ve loved every single product – except the mascara, but I’ll explain why! 

Do you want to know more? Kelsey would love to share more about Beautycounter’s mission and products with you and will be hosting a “Meet Beautycounter” event this Thursday evening from 8-9pm on Facebook. It will be quick, informative, allow you to ask her questions and attending and participating will get you entered for a giveaway! To join in, just follow this link and click “going.” 

PLUS, everyone who participates in the event will be entered into a giveaway for one Purifying Charcoal Mask (courtesy of Kelsey – it’s one of her favorite products!). You’ll get one entry for entering the event and another for asking a question.


Honest Review on Beautycounter products I’ve bought:

Tint Skin in Linen: This is probably my favorite of all the Beautycounter products. It was recently voted one of the 9 Most Hydrating Tinted Moisturizers on the market by Allure, and I completely agree. It goes on smoothly and has great coverage. 

Touchup Skin Concealer Pen in Light: I love the liquid pen applicator, which is easy to pump up with a few clicks. It is great for undereye coverage, which is something I need a lot of these days!

Color Shade Eye Duo in Shell/Malt and Pearl/Champagne: The dual colors of the eyeshadows are perfect compliments, which makes it easy for someone who is eyeshadow-challenged to figure out how to pair two together. I love the Pearl/Champagne set the most! I use it almost daily for something to help my eyes ‘pop’ but not being too makeup-y.

Lengthening Mascara: This is the only Beautycounter item that I returned. I am currently mourning the loss of Latisse, given that I can’t use it while I’m pregnant, and so I really rely on my Maybelline Falsies mascara to give me that extra length. I didn’t feel like I saw that with this mascara, but I’ll be open to buying it again if they introduce any other versions! 

Precision Brush: This brush is perfect for spreading eyeshadow across your lids and also doing creases – you’d probably want a bigger brush for fancier looks. Like I said earlier, I’m eyeshadow-challenged, so this one is perfect for my needs.

(scroll for more product reviews below) ailee_petrovic_160910_l86a1455beautycounter2

Color Sweep Blush Duo in Tawny/Whisper: I have been using MAC Orgasm blush for years – like since freshman year of high school. So changing up blush has been a challenge for me. I do love this Beautycounter version, which I’ve been using every day, but would be lying if I said I didn’t sneak a swipe or two of my MAC version every now and again.

Mattify Skin Finishing Powder: I have not been a big finishing powder person in the past, but I’m converted. I love this finishing powder, as it makes my shiny face look so much more matte and I love how it looks.

Lip Sheer in Twig (not pictured): Okay, this is maybe my second favorite product, and it doesn’t leave my purse (hence not in the photos) because I use it all of the time. It’s the perfect color that isn’t glossy, but not matte, and provides the perfect amount of coverage. I love the Twig color too! Totally a new favorite.

Protect All Over Sunscreen (not pictured): Kelsey kindly gifted this sunscreen to me, and I wear it everyday. I should probably have mentioned by now that I have super sensitive skin, but this sunscreen doesn’t get into my pores and cause breakouts like most others do. I highly recommend buying this product.

Cleansing Balm: I received a sample of the cleansing balm, and once I get through my Goop equivalent, I’ll be ordering it again because I love how seamlessly it removes your makeup and leaves your face feeling moisturized. 

Note: I purchased for these products myself and am not being compensated for this post. All of the opinions are truthful and my own.


2 thoughts on “My New Makeup Routine with Beautycounter

  1. Alex

    This is so awesome to read, I’ve been wondering about this brand. I need to try that moisturizer that was voted by Allure ASAP. For mascara, try Juice Beauty – I really like it a lot and it’s organic which I love, meaning the ingredients aren’t the scary, non-pronounceable kind. I was skeptical at first but I’ve started using the Juice mascara almost every day! xx


Leave a Reply

Your email address will not be published. Required fields are marked *